4. Use of personal data in direct marketing
4.1 We intend to use your personal data in direct marketing and your consent is required before we do so. You undertake to us that you have the authority to provide personal data to us for this purpose. In this connection, please note the following:
(a) we may use your name, contact details (including address, contact number, e-mail address, profession, social media accounts), products and services information, transaction pattern and behaviour, background and demographic in direct marketing.
(b) we may send you promotional offers and invitations to events (such as seminars/webinars/tele-seminars, conferences or live programmes) in relation to the following services and products offered by us, our group members or our business partners:
(i) financial, insurance, credit card, banking and related services and products (including marketing affiliates programs we are a part of);
(ii) business networking services, buyer/supplier discovery tools, import/export facilitation services, market research and competitor intelligence reports;
(iii) reward, loyalty or privileges programmes; and
(iv) products and services for which you have indicated in or which we believe may be of particular relevance to you.
(c) We may also transfer your personal data to our group members for their direct marketing on the services and products mentioned above; and
(d) We may conduct direct marketing via fax, e-mail, direct mail, telephone (including push notification) and other means of communication.
4.2 If you, or any other person for whom you have provided personal data to us, do not wish us to use the personal data in direct marketing as described in Clause 4.1 above, please contact us at email@example.com, and we will cease to do so, without charge.