Apparel suppliers, manufacturers and buyers on Serai’s online platform now have access to Coface’s range of risk information and monitoring services, enabling them to identify, monitor and mitigate counterparty risk
Serai, a network-based digital B2B platform that bills itself as “the LinkedIn for apparel companies,” has launched a traceability solution that gives apparel businesses the tools to track cotton and other raw materials that make their finished products.
Apparel brands are acutely aware that transparency makes for good business and are taking bold action. Nike, for example, recently announced that for the first time it will tie executive compensation to progress against explicitly stated diversity and sustainability targets. High street fashion brand Zara, has also publicly pledged that all their clothing will be made from 100 percent sustainable materials by 2025.
Digital B2B platform Serai by HSBC reveals how it guided a large apparel manufacturer to achieving supply chain transparency. Serai’s customer is a large textile and apparel manufacturer that owns several production facilities across Asia and is a trusted supplier to major international brands.
In an interview with BW Businessworld, Vivek Ramachandran, CEO, Serai highlights his thoughts on the apparel industry, global supply chains, major manufacturing hubs in Asia, expansion plans, growth, buyer engagement and more.
Serai, an HSBC-backed online B2B platform for SME trade, has launched a solution that allows companies in the apparel industry to trace the origin of the cotton and other raw materials that go into their products, enabling them to manage environmental, sustainability and governance (ESG) risks across the entire textile supply chain.
Banking giant HSBC is focusing on the apparel industry with a new digital business-to-business platform that enables retailers and brands, manufacturers and suppliers to build trusted relationships, exchange data, and tap into new technologies. Vivek Ramachandran discusses his ambitious vision for the interconnected global trade network.